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IFEA World Festival And Event City Award : IFEA World Festival And Event City Award
as a leading event destination, Sydney has enormous event management and staging capability. 6.1 SkILLS DEVELOPmENT The highly evolved skills and integrated operations of event and government agency teams was one of the defining features of the ‘best ever’ Olympic Games in Sydney in 2000. These attributes have been passed on, both locally and internationally, to provide up-skilling for a new generation of event managers and operators. Australian businesses have developed an international reputation for excellence in a wide range of sectors based on their Sydney event experience, including event planning, project management, design and architecture, ceremony creation and planning for key services such as transport, security and technology. This had led to direct business outcomes for Australia in winning contracts to assist other cities around the world stage major events. Examples include: • Forty Australian companies won more than 50 Olympic contracts for the Beijing 2008 Olympic Games – this included one of the signature architectural projects of the Beijing 2008 Olympics, the Water Cube, by Sydney’s PTW architects who had contributed to a range of Sydney 2000 Oympic structures including Homebush Stadium • Forty-seven Australian companies achieved contract wins worth over $83 million to assist Delhi stage the 2010 Commonwealth Games • Sixteen Australian firms won contracts to assist in staging the 2010 Vancouver Winter Olympics • More than 20 Australian businesses have already secured around $250 million in contracts for the forthcoming London 2012 Olympic Games • The creative directors of the Sydney 2000 Olympic opening and closing ceremonies David Atkins and Ignatius Jones, have gone on to take on joint creative director roles for such events as the opening ceremony of the 2006 Doha Asian Games, the opening and closing ceremonies for the Vancouver 2010 Winter Olympics and the Shanghai 2010 World Expo outdoor opening ceremony. Ignatius Jones is currently the Executive Producer of Vivid Sydney. Image: Vivid Creative Sydney 2011 credit: Dan Boud 94 | IFEA WORLD FESTIVAL AND EVENT CITY AWARD |95