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IFEA World Festival And Event City Award : Annual Report
Jersey Boys continues its stellar run at the Theatre Royal after opening in September 2010 to five-star reviews. The internationally renowned musical is being promoted heavily to regional, interstate and international markets, with 35 per cent of attendees currently coming from outside Sydney. The Australian production was recently awarded Best Musical at the 10th Annual Helpmann Awards. EVENTS NSW CORPORATE REPORT | 21
IFEA World Festival And Event City Award